Increase Sales - Just ASK!

The Automotivator Sales Training Bulletin for Car Dealers, Managers, Team Leaders and Sales Consultants.

Get the sales monkey off your back.
Just Ask!

If you want to make more sales…give your customer what they need—help making the decision. They appreciate it. Most sales people do not get what they want—a sale. Most customers do not get what they want—a new vehicle! Why? Because the sales consultant didn’t do his/her job? Your job?
To ask your customer to buy. One of the simplest rules to increase YOUR sales is to just ASK. As a Professional Development Sales Coach for over 20 years, I have observed thousands of salespeople in sales situations who fail to ask for their customer to buy a vehicle today.
Now, I believe in making sure you earn the right to ask the customer to purchase, before you invite someone to buy. But I also believe in asking for a prospect to buy every time. Customers come to your dealership at the end of their decision making process or buying cycle. They only come when they are ready! Your customer is motivated to buy what you sell or they wouldn’t come to your dealership.

More customers are prepared to buy than sales people are prepared to sell.
That’s right. We blow it because we don’t ask. It doesn’t mean you will always get the sale, but you have nothing to lose by asking. Think of how many customers may have said “Yes” if you had asked? OK, what is holding you back? Is it because:
1. You might be rejected?
2. Someone will think you are pushy?
3. You are afraid to?
4. The sale isn’t likely?
5. You don’t really want a sale because last night you won the lottery? Any of these apply to you? Quit monkeying around. Check out this website www.Automotivator.com

AUTOMOTIVATOR KEYS TO SUCCESS - Ask yourself: “What is the worst that could happen if I invite my prospect to make a decision to buy?”
They might say ‘NO’. Wouldn’t that be alright? If you ask, they might even tell you why they are hesitating to buy right now. Then you can give a positive reason to buy now, rather than later, and then they might say, “Let’s get this done”.
Your customers will be delighted because their problem is solved. They have what they came to get—a new vehicle. You have what you came to get—a new customer.
Too many salespeople just wait and hope the customer will make the buying decision themselves. They just quit without asking the question. Don’t be a defeatist.
The secret to increased sales is simple. Give a reason to buy and then ask them to buy. You won’t get a “yes” every time you ask - it isn’t that kind of world - but I’ll bet you should be asking more, right?!! You have nothing to lose and everything to gain.
This week's action hint: Ask your customer to buy more often. You may be surprised with the result!
This week's affirmation: I am worthy of more sales and commissions in my life. All I have to do is ‘Ask’.
Have a great selling day! Dave.
Dave Kemp, the Automotivator, The Automobile Sales Coach.
Dave@automotivator.com http://www.automotivator.com/ Call - 1-800-668-0326
Dedicated to improving the buying experience in the nation’s showrooms.